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5 Steps to Consider When Launching a Product

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5 Steps to Consider When Launching a Product

You may have a great idea and one that has all the components of a successful product. You may be ready to get it out there. You want to see your concept grow into a big brand that people love. If you’re ready, here are a few steps to take to launch your startup:

Get funded

To launch your product as quickly as possible, you need to get funded. Startups around the country seek funding in their initial stages to focus on developing products with the ease of having the capital to do so carefully.  

You may be deciding whether to choose a kickstarter vs indiegogo crowdfunding campaign or you find an angel investor, getting funded is the way to go when launching a startup. Many of the successful startups that you know, and love started out thanks to investors, so take a chance and find funding. 

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Create a plan

Of course, to get funded, you need to know how you’ll create a product that wow potential investors. Not only is this plan helpful for attracting investors, but it’s helpful for you as well. 

A carefully put-together business plan can help you have a guideline to follow as you carefully and expertly build your startup into a large company. Working with a professional product developer could be useful, as it allows you to create the best product that you’ll be proud to launch and that, no matter what, will appeal to your target demographic. 

Understand legalities

Legal aspects of a business and employee laws are also critical to pay attention to as you build your product and grow your startup. Pay attention to copyright and patent laws. Educating yourself on workforce laws is very important as a business owner, so you can avoid issues that could be costly. 

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From having a lawyer to get advice to getting business insurance, make sure you protect your company as well. Hopefully, you’ll never need it, but should you come across any issues, it’s going to save you from having it. 

Know when the best time, place, and platform is to launch

Do your research so you can be sure that you’re hitting the mark when it comes to your product launch. There is a method and specific techniques to the day of the week and hour of the day when it comes to product launches. 

Consider working with a professional mentor who can help you understand the ins and outs of successful product launch campaigns. Doing it right will make all the difference. 

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Get noticed

As you launch your product and strive to reach success, marketing will make a world of difference. Achieving success will be possible when you have customers and clients interested in what you have to offer and your mission.

So, whether you hire an in-house marketing team or you work with a marketing agency to come up with strategies, know that advertising your product launch is a great move for the success of your company. Networking is another way to get noticed in your industry as well and make connections that can propel you forward, even before you launch your product.  

In Conclusion

Launching a new product takes careful planning. People who choose to be entrepreneurs have to have guts and a great work ethic. They also need to make sure to follow steps like the ones mentioned above, so they can easily achieve success. From the best team members to the proper funding, there are many aspects of launching your product that can make a difference as you strive to achieve business success

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NIFTY scales new heights, expect Sensex to follow this time around

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NIFTY scales new heights, expect Sensex to follow this time around

Last week, the markets remained volatile but continued their upward trend, with NIFTY hitting a new high each trading session. BSESENSEX is close to surpassing its previous high, while NIFTY is expected to set a new high on Monday or Tuesday.

BSESENSEX closed the week gaining 716.16 points, and NIFTY gained 172 points. The broader markets also saw gains across different indices. While markets saw gains on three sessions, they faced losses on two days. The Indian Rupee also saw a slight gain against the US Dollar.

Vibhor Steel Tubes Limited had a remarkable debut on the bourses, listing at a gain of 178.80 percent and closing at a gain of 192.71 percent. Juniper Hotels Limited’s IPO received a lukewarm response despite being subscribed 2.07 times overall. Exicom Tele-Systems Limited is set to launch its IPO, offering power management solutions and EV chargers.

Bharat Highways Invit is set to launch an issue for fixed income investors, with units to be issued in a band of Rs 98-100. The INVIT will have initial assets from G.R. Infraprojects Limited’s HAM model, offering an attractive income yield. February futures are set to expire on February 29 amid a bullish market trend.

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TN CM lays foundation stone for VinFast's Rs 4,000-cr EV factory

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TN CM lays foundation stone for VinFast's Rs 4,000-cr EV factory

Tamil Nadu Chief Minister M.K. Stalin laid the foundation stone for VinFast group’s EV plant in Tuticorin. VinFast Auto India Ltd will invest Rs 4,000 crore in the first phase out of the planned Rs 16,000 crore investment, making Tamil Nadu the country’s EV Capital.

The plant, spread across 380 acres, will have a capacity to roll out 1,50,000 vehicles per annum. Industries Minister T.R.B. Rajaa mentioned that Tamil Nadu is already a hub for electric vehicle production in India.

Stalin distributed compensation for flood victims and criticized the central government for not providing support. Despite roadblocks, the state government has been successful in achieving its objectives and attracting investments for the state.

Since taking office in 2021, Stalin has prioritized garnering investments for Tamil Nadu. The DMK-led government’s focus on the welfare of the people has been evident in its policies and programs.

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Aadhaar, Jan Dhan giving big push to digital India ecosystem: Instamojo's CEO

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Aadhaar, Jan Dhan giving big push to digital India ecosystem:
 Instamojo's CEO

New Delhi, Feb 25 (IANS) As the government accelerates its digital journey, Instamojo’s CEO Sampad Swain highlighted the impact of Aadhaar and Jan Dhan Yojana on India’s digital ecosystem. Swain emphasized on the opportunities created in the last few years, including the JAM Trinity, availability of credit, and the role of social media for small business owners.

Instamojo, a D2C tech company, provides online stores and payment solutions for e-commerce brands and startups. Despite facing a setback last year when RBI returned their license application, Swain remains optimistic and stated that they are preparing to reapply by September, with a focus on data security and compliance with regulations.

In FY2023, Instamojo reported significant profits and steady growth in its customer base, currently serving over 3 million small business owners on its platform. Swain expressed confidence in the company’s continued success, projecting a profitable year in 2024.

The CEO highlighted the importance of adapting to regulatory requirements and maintaining a strong customer base in the competitive digital market. Instamojo’s focus on empowering small businesses with online tools and payment solutions has contributed to its growth and success in the evolving digital landscape.

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