Austrian Model, Influencer, and Activist Katharina Mazepa Takes Instagram by Storm

With Instagram’s affect on our each day lives reaching unprecedented heights as of late, the influencer business born out of it, is seeing its personal evolution, and development transferring in tandem. Which means that influencers, particularly these whose follower rely is within the six-figure vary, have the ability to really have an effect on their viewers like by no means earlier than. Some distinctive circumstances, like that of Austrian mannequin Katharina Mazepa, show that the market is not only about clout and likes. By specializing in selling worthwhile causes, she takes her newfound position and turns it into one thing really constructive and useful for the app’s customers.

The mannequin who boasts a formidable following of practically 400Okay naturally makes use of her account to show a lot of her modeling work—from shoots to behind-the-scenes content material—however she goes a step additional advocating for causes she holds near her coronary heart. Mazepa has been residing a plant-based way of life since she was 11 years-old, which she actively shares on her account, as a technique to unfold consciousness and the advantages of such a path. As an avid animal rights activist from childhood, she spent many faculty breaks gathering signatures for Greenpeace. “Change can solely begin with ourselves,” she explains for the explanations behind her dedication to the motion, and need to market it.

Apart from working in the direction of getting a contract with one among her favourite manufacturers, Guess, Mazepa is actively rising her social media following with a aim of 1 million followers. “I need to make an affect and unfold messages that I assist by means of my platform,” she notes when elaborating on the explanation behind her affinity for Instagram. Within the philanthropic area she hopes to accomplice with extra animal rights organizations on campaigns and social initiatives to proceed the pursuit of her ardour.

With unparalleled magnificence and attraction to match, Mazepa’s rise to mannequin and influencer stardom appears inevitable.