Netizens were in a frenzy on Thursday, August 29, after rumours were spread that Capri Sun is doing away with its iconic aluminium pouches and replacing them with plastic bottles.
As the internet panicked, the company set the record straight and said that the pouches are here to stay and are not being replaced by plastic bottles.
Is Capri Sun Moving To Plastic Bottles?
The very thought of Capri Sun replacing its iconic and beloved pouches with plastic bottles was something that caused fans a heart attack.
However, the juice brand reassured its loyal customers that the pouches are not going anywhere.
The genesis of the rumour can be traced to an Instagram post by a user @snackolator which had a visual of fruit juice plastic bottles in three flavours—Fruit Punch, Strawberry Kiwi, and Pacific Cooler.
This led netizens to contend that the classic aluminium pouches are being replaced by bottles.
However. dismissing all the rumours and talking to People, Capri Sun officially stated,
“After seeing fans’ panic at the news, the brand behind the No. 1 kids’ drink in America is reassuring everyone that the pouch is here to stay in a truly epic way. Rolling out exclusively at Walmart next week, Capri Sun is launching a pallet of 3,800+ Capri Sun pouches for purchase, ensuring no one misses out on their favorite drink.”
The Instagram account of Capri Sun also shared a picture of stacked pouches ready to be dispatched for sale.
The caption of the post read,
“Don’t believe everything you read on the internet — we’d never disrespect the pouch, and they’re here to stay! Starting next week, you can buy a whole pallet of Capri Sun pouches. Find us at Walmart.”
While stating that the pouches are not going anywhere, the fruit juice company did tell the media outlet that bottles are also a real product but are not available in the market and could be launched next year. The post also added a disclaimer in the bottle post’s comment section.
The disclaimer read,
“For those who have been hearing (incorrect) reports, the pouches are not going anywhere! This is, in addition, to give adults (and probably teens) an option who might want some Capri Sun without walking around with a pouch!”
Capri Sun is an immensely popular juice brand in the US and is identified by its iconic foil packaging. It has been in the US market since 1969 and has carved a niche among many generations of Americans.”
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