TVS Motor Company has launched the new HLX 150F in international markets as it celebrates 10 years of the HLX brand. The TVS HLX line was launched in Africa a decade ago and is now on sale in 50 countries across Latin America, Africa, and Asia. The new TVS HLX 150F brings a more powerful motorcycle with a larger capacity engine, new safety features, and improved suspension.
The new TVS HLX 150F gets a trapezoidal LED headlamp, a pillion handle rail for better grip, rear load carrier, tubeless tires, semi-digital speedometer, and front disc brake. It also features new graphics, three color choices, and a black base theme. The bike has a commuter stance and a spirited look.
The company also claims a new seat style on the HLX 150F. The 150cc ecothrust engine comes with IOC technology, providing better power, fuel economy, longer engine life, and lower maintenance. TVS does not sell the HLX in India; it is solely for export markets. TVS Motor Company’s exports make up nearly 25% of its overall business.
Rahul Nayak, Vice President of International Business at TVS Motor Company, expressed gratitude for the success of the HLX range, stating, “TVS HLX has become an article of faith, an everyday companion of 3.5 million customers.” Nayak highlighted the brand’s growth over the years, thanking customers, business partners, employees, and stakeholders for their support. TVS has a strong presence in over 80 countries globally.
TVS HLX 150F brings a new and more powerful motorcycle with a new ecothrust engine, safety features, and improved suspension. The bike is designed for international markets and has already crossed the 3.5 million sales mark, further solidifying TVS Motor Company’s position in the global market.
