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Seven Brands Killing It with Humor on Twitter

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Social media networks were created to bring people together and build communities. Therefore, the content you share must also be engaging so that you can engage with those communities. Each model has its voice and tone that you want to use on social media. Humor is a great way to connect with your audience. After all, who doesn’t like to have fun, right?

Humorous messages are more likely to resonate, be shared quickly, be remembered by models, and resonate with your buying audience. But even humor on social media needs to be handled rapidly and sensitively. Especially on the highly responsive platform that is Twitter, where news explodes in legendary places, everyone has a valid opinion, and a flood of conversation ensues.

This is how most manufacturers get their products to trend on Twitter. For some manufacturers, trending on Twitter has become a badge of honor. Mindstorms on Twitter take great care to explain the content of their models and followers on Twitter. We make it known through humor, relevant content, and spontaneous fun.

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Mixing brands on Twitter is something we all love to do. For some producers, Twitter is the perfect and proper place to rebel against corporate cultures and vent. This is where one can define your brand’s voices and its personalities.

But humor isn’t a one-size-fit-all solution. Some marketers perform it well. And others do it and feel excited. The marketers who do well usually know their target audience well and learn how to make it seem humorous, quirky, unusual, or appealing rather than unnatural or wacky.

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The perfect creator uses humor to gain a large audience and go viral with a shareable tweet. If you’re wondering, here are seven funny creators who get people talking about them every day on Twitter.

Oreo’s.

If Oreo is considered to be the king of the agile market, Twitter is the crown jewel. Model interactions on Twitter show that she not only knows what her audience cares about, but she responds intelligently.

Remember when this ability was eliminated from the 2013 Super Bowl? A few minutes later, @Oreo posted an ad on Twitter confirming Oreo’s presence against a shadowy background with the caption, “You can dive into the dark. “The captions below mentioned read, “Not enough power? Not a problem.” Viewers loved Oreo’s humorous solution to the lack of capacity and retweeted all the memes more than 10,000 times within the hour.

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That brief tweet certainly paid off more than Oreo’s precise Super Bowls ad, that cost tens of millions of dollars.

Old Spices.

Old Spice is well-known for the surreal and viral ads featuring the former NFL player Isaiah Mustafa. Still, the company inserts the same unconventional and fun brandings into all of its social media accounts. Obsolete Spice has created its unique voice by posting hilarious and generally ridiculous messages on their Facebook and Twitter account.

While the company is trying to find out the loudest as well as craziest voice to keep men from stinking, it is not content to stay in the social media lanes. On the one hand, for example, @OldSpice took offense to the fact that Taco Bell omitted the exact chimney sauce in its line-up and decided to tweet about it, claiming that it was a bogus business. This sparked a Twitter “fight” between two manufacturing units. On the other hand, this witty and amusing exchange sparked consumer curiosity. It was a great example with highlighting in the casual Twitter feed.

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Obsolete Spice is an example of how the business world, at its best, can step away from the everyday and embrace fun, offbeat senses of humor.

Taco bell’s

Among fast-food chains that serve midnight fast food to so many people, it cleverly uses humorous and silly jokes on its social media account. However, where @Tacobells shine on Twitter is in their witty retorts, photo updates, and hilarious responses that will make you laugh out loud.

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One of the reasons their humor is so effective is that hilarious tweets represent them as people. They demonstrate their unique personalities by interacting on social media. They also respond immediately to mentions about them, which shows that they are interacting with the people in real time, making their tweets feel relevant as well as authentic.

Charmin

Charmin acts as a great example of a company using humor to showcase the products they sell. Who knew that a discussion about toilet papers would generate the most activity in a social media community on the planets? But that’s what Charmin does, and effectively. Be sure to check out its Twitter presence (@Charmin).

The company has been named one of the “Sexiest Brand on Twitter” for their hilarious conversations with viewers, humorous toilet puns, and “#tweetsfromtheseats” post commenting on current messages and pop culture.

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Charmin’s news feed has a simple motto: “We all believe that lives are full of small pleasures.”

It’s very effective because it interrupts all the social media noise with a playful, “mischievous” tone and usually says something bold, relevant, and humorous. Of course, Twitter administrators know they can’t please everyone, but those who “get” the corporate humor appreciate it.

Moosejaw’s.

Outdoor retailer Moosejaw is a master at accurately conveying the voice of its models and using Twitter to make their characters stand out. In addition, the outdoor retailers take themselves a bit seriously, calling themselves “the most fun retailers on the planet.”

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@MoosejawsMadness finds humor in the ridiculous details of life and strives to be unique. In addition, he tries to get rid of gimmicks completely.

For example, check out Moosejaw’s random tweet.” There is just one request in my will. “I want to install a motion detector in my tombstones and make it a speaker that plays ‘Thriller’ when people approach it. I think it’s a feature that will make anyone laugh.

The lessons from their success are that at any given time, you can only be in the “boring” category with qualified technology. The key is to provide the viewer with something out of the ordinary that will keep their interest. Food humor tends to be thought-provoking and unspoken. You will also be needed to develop the model’s unique personalities and give them what will work for them and what doesn’t.

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Casper’s

Casper aims to become the “goldsmith” among mattress manufacturers that everyone loves and admires in the esteem struggle to define American sleep. He can become the most popular mattress salesman on the internet with his humorous one-liner and riddles that Twitter users solve. Tweet Mattresses won the Shorty Award for the Best Overall Twitter’s Presence for his hilarious tweets and cultural humor.

His main goal is to increase awareness for the model, and Casper does this just by specializing in his characters. From “Today’s weather: cloudy, nap opportunity” to the “Cheers or get to bed” memes, @Casper has perfected pleasant and acceptable humor and tones that have earned him widespread success in advertising and marketing.

In short, this mattress company has used social media to gain comedic notoriety and not to be mentioned in a sizable following on Twitter.

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“Denny’s.”

Denise is like that humorous friend who always has something to say to make you laugh. And also, on Twitter, a light hearted 140 character or less that seems to describe the surreal and typically unserious atmosphere in the establishment on Saturdays around 4 A.m.

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Generally speaking, @DennysDiners is irreverent pages devoted to the wacky, funny (and unusually thought-provoking) pancakes, syrups, and memes. In the true Denny’s fashion, they make fun of what’s happening on Twitter.

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Denny’s understands the significance of maintaining a relevant culture and insists on giving their audiences something more than general (boring) stuff.

Conclusion

Just because this is fun and humorously doesn’t mean that humor will fit your mould and lead to increased engagement. The high seven brands who show off their spirit on Twitter are a way of life. It’s part of their model persona, not a one-day advertising or marketing gimmick. Suppose you are working with a luxury manufacturer or supplier to provide a costly and essential utility. In that case, humor is probably not one of the best ways to go about it. Remember to use humor and empathize with the problem. Humor is often subjective. Therefore, consider what kind of content will help you interact with your audience. If your model considers Twitter trending as a part of their marketing strategy, Social media marketing company is a good place for you to flip. They may be able to assist your model in arranging unperturbed Twitter techniques.

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Swati Sharma, writer by day and an avid reader by night, manages Content and Social Media Marketing at Social Cubicle. Owing to her passion for her profession, she loves to stay updated about the current & emerging trends in the digital marketing and IT industry.

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Jeff Bezos Lookalike Cagdas Halicilar Enjoys Lavish Lifestyle By Impersonating The Billionaire 

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Jeff Bezos Lookalike Cagdas Halicilar Enjoys Lavish Lifestyle By Impersonating The Billionaire 

A 46-year-old German man, Cagdas Halicilar, is currently the talk of the town as he has emerged on the internet as Jeff Bezos’ lookalike. 

Thus, Cagdas Halicilar has transformed his profession into a professional Jeff Bezos doppleganger from an electrician. 

The 46-year-old reveals that now he lives an opulent lifestyle as an entrepreneur. 

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Cagdas Halicilar was often told by his family and friends that his looks were similar to those of a billionaire. However, only when he saw Jeff Bezos’ picture, did he understand what people around him meant. 

The New York Post reported that Halicilar dreamed of becoming a successful business executive. With him founding CB Transporte, a transport company, he lived his dream. 

After accepting his resemblance to Jeff Bezos, Cagdas Halicilar enrolled himself at a doppelgänger agency. 

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Cagdas Halicilar Gained Popularity by Being Jeff Bezos’ Lookalike

Most of the time, he dressed up in casual attire which made him look more like a billionaire, as Jeff Bezos also dressed up casually. 

Halicilar added, “It doesn’t matter whether I’m wearing a suit or wearing jeans and a polo shirt.”

He added how it requires a bit of effort to maintain his appearance like a billionaire. He shaves his head and applies Nivea cream regularly. The German doppleganger added that he has been doing the same for more than ten years now. 

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The 46-year-old has gained a lot of popularity and recognition over the years for his work as Jeff Bezos’s doppelgänger. His spouse complained that people often stopped him and asked for selfies on the street. 

In the “King of Stonks,” the German Netflix miniseries, he also had a guest spot. 

When in Seattle once, Cagdas Halicilar strolled through the Amazon campus. Surprisingly, Amazon employees thought that he was Jeff Bezos, reported TimesNow.

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He said,

“All the Amazon employees came to me, wanted selfies and thanked me for being proud to work at Amazon.” 

Furthermore, he added,

“My wish is to drink a whiskey with Jeff Bezos on his yacht. He is just as much of a yacht fanatic as I am.”

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Lawsuit Claims Cinemark Shortchanged Customers on Sold Beverages

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Lawsuit Claims Cinemark Shortchanged Customers on Sold Beverages

A North Texas movie-goer has filed a lawsuit over Plano-based Cinemark drink sizes.

The lawsuit alleges that the movie theater chain fleeced its customers by shorting beverages sold in the chain’s canteens.

The chain loudly advertised that the 24-ounce container is a better deal, claiming consumers will get more for less price, while the reality is that Cinemark swindles customers by shortchanging them on sales for the 24-ounce beverage cup.

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Cinemark Accused of Shortchanging Customers on Beverage Sales

The proposed class action lawsuit has been filed in a Texas federal court and it indicts the movie.

The lawsuit further details how consumers got only 22 ounces of liquid, which is the maximum that can be filled in Cinemark’s 24-ounce cups.

It is alleged that the deception was part of a deliberate packaging and pricing practice.

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Theaters pay almost 50% of the revenue generated by ticket sales to the studios but keep all the profits generated by the sales of food and beverage.

Increased competition has pushed the chain to offer concessions and bonuses, and this helped Cinemark in 2023 to record its highest concession sales of all time.

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However, the lawsuit alleges that Cinemark dupes its customers by shortchanging them on sales for the 24-ounce beverage cup instead of the 20-ounce beverage cup.

The reality is that consumers pay less for a 20-ounce cup, which is also a better deal than buying a 24-ounce beverage cup.

The complaint stated,

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“The size of the container in relation to the actual volume of the product contained in it was intended to mislead the consumer into believing the consumer was getting more of the product than what was in the container by a twelfth.”

The lawsuit was brought by Texas resident Shane Waldrop, who purchased a 24-ounce beverage cup in February which cost him $8.80 before tax.

However, on closer look, he realized that the cup was not large enough to hold 24 ounces. This was confirmed later when Shane took the cup home and found that it could contain only 22 ounces of liquid.

Thus, the consumer was duped 2 ounces for every cup he bought.

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The lawsuit charged the movie theater chain with neglectful falsification, deception, unjust profiteering, and a violation of Texas’ Deceptive Trade Practices Act and asked for a court order to halt such practices.

Waldrop is seeking compensatory damages and also demanded a jury trial over the claims.

Also Read: Johnson Controls subsidiary Tyco Fire Products to pay $750 mn to settle ‘forever chemicals’ lawsuit

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Mukesh Ambani’s 67th Birthday: How He Built The Reliance Industries

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Mukesh Ambani Birthday

It is Mukesh Ambani’s 67th birthday, and today we will try to get to know about the incredible journey of this man who, with sheer determination and grit, has created one of the biggest conglomerates in the world.

Reliance Industries, which passed into his hands in the 2000s, grew at a pace which was phenomenal.

Born on April 19 to Dhirubhai Ambani and Kokilaben in Aden, Yemen, where his father was based before moving back to India.

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Reliance Industries was already a big company, but its growth after Mukesh Ambani took on the reins was phenomenal.

With astute business acumen and strategic vision, Ambani has propelled Reliance Industries to dizzying heights, making it one of India’s most powerful empires.

It was under his stewardship that Reliance Industries diversified from being a petroleum company to enter other fields like Telecommunication and the Aerospace industry.

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The 5G revolution, which has swept the country, is largely due to the efforts of Mukesh Ambani and his company Jio. Jio offered high-speed and cheap internet services to the farthest corners of the company, and this helped it to capture a major chunk of the telecommunication sector. Today the nation’s population is using internet data in an unprecedented way.

Another diversification move was the entry of Reliance Industries into retail, energy, petrochemicals, and media. Reliance also acquired and invested in Future Group’s retail assets, as well as the creation of JioMart, an e-commerce venture.

Reliance also entered into a partnership with the Indian media company Viacom18 and the American entertainment giant Disney to create a joint venture, valued at $8.5 billion. The venture also gave exclusive rights to Reliance to distribute Disney productions in India.

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It is his futuristic vision which catalyzed Reliance Industries to invest heavily in the renewable energy sector. The company has built solar and wind energy farms and is contributing in a big way to help India achieve its renewable energy targets while lowering carbon emissions and environmental impact.

Again, it is his futuristic views which made him create the Jio Institute, which is a truly world-class educational institution dedicated to cutting-edge research and technical improvement. The stated motto of the institute is to help develop future leaders and innovators who will help the country grow to become a developed nation in the coming decades.

The phenomenal growth and success of Reliance Industry can be attributed to Mukesh’s keen sense to anticipate market trends, evolve as per changing consumer preferences, seize emerging possibilities, and produce products and services of the highest quality.

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As of April 19, 2024, according to Forbes, Mukesh Ambani’s net worth is to the tune of $115.8 billion, and he is ranked one of the top 10 wealthiest people in the world on Forbes magazine’s annual list of billionaires in 2021, 2022, and 2023.

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