Starting a business is no piece of cake, especially for innovators in the industry like startups. With increasingly more tech-driven businesses, it’s hard to stand out from the crowd when you’re just starting out in the field. Struggling is no stranger to these entrepreneurs. One of the most critical errors they make under pressure is sticking to patterns that aren’t working and avoiding critical thinking about alternative quick fixes.
One such solution might be outsourcing, which some early-arrived CEOs hesitate to engage in. The thing is, a more proactive evaluation of a business could show a need to cut costs, increase human resources or support certain organization processes that have a missing infrastructure.
More often than not, startups strive for a leaner work model and hire a small number of critical employees who usually end up tackling several things simultaneously. With financial means usually being pretty tight in startups, some team members tend to work too much in order to reduce expenses, which often leads to inevitability, unmanageable workloads and, inescapably, mistakes. However, when you reach a point where processes in your organization become too much to bear, and the work quality starts tapering off because employees are wearing several hats at the same time, then you know it’s the right time to consider outsourcing.
What is Outsourcing?
Outsourcing has been around for quite some time, and business enterprises have been implementing outsourcing to make their operation more effective. It refers to a contract agreed by two parties, the outsourcing provider and you (the business owner), where you give specific tasks to the outsourcing provider for a particular time period.
To take full advantage of outsourcing, most businesses outsource in places they are weak. For instance, you may outsource a virtual pa for content marketing, bookkeeping, administrative tasks, web development, and more. There are many business areas, and often startups find it challenging to master all areas in a short amount of time. Outsourcing allows your company to operate efficiently without compromising critical areas of the business.
Outsourcing Allows You to Stick to Smaller Budgets
Reducing costs is one of the reasons why startups outsource. Actually, 56 per cent of companies surveyed stated cost reduction as their motivation for implementing outsourcing. Why? Because outsourcing tasks to qualified professionals allows businesses to stick to a smaller budget and only pay for what they need. More often, that’s far more cost-effective than employing full-time workers – which can be a pricey business.
For example, when you hire someone new, these new hires will take some time to get used to your business’ culture. That means you’re going to miss out on their productivity in their early days.
Similarly, training new hires will also hang heavily on your monthly budgets. However, you can only save on these expenses when you outsource but gain more income through increased productivity.
Another financial benefit that comes from outsourcing is that you will never have to worry about cutting down on technologies and types of equipment you’ve invested in. Thus, you can opt for these services and get the latest technology for your business’s needs without burning a hole in your own pocket.
Outsource to Benefit from Top Talent
Today’s largest companies can offer pay and benefits far beyond what you can possibly offer, so the best talent goes to these companies. It comes as no surprise that this can reduce your business’s ability to reach the best results. It can even be risky as these companies can easily poach on your stuff by offering better incentives. Outsourcing services are capable of attracting talented people to ensure customer experience and competitive results.
Another problem for small startups is knowing when to scale up. The scaling can be more intimidating if you’re planning for new hires or heavily investing in critical operating costs.
However, outsourcing for more productivity, increasing your orders with an agency, or stepping up to extend your cloud-based software are all easier to manage than hiring new hires to whom you will be obligated if things don’t work as planned.
Scaling through outsourcing allows you to explore your options without committing to long term investments that might ultimately be detrimental to your newly arrived business. It allows for better responsiveness, letting you start right away rather than spend time training new people on your startup mission and methods.
Also Read: 7 Reasons Why Drop Shipping Businesses Fail
Time: Your Biggest Asset
Maybe you’re not at the stage yet where a fully outsourced HR or IT department is necessary. Perhaps you’re at full capacity and need some time to focus on more critical business tasks. The good news? There are a few ways to do this.
Outsourcing non-vital tasks like content creation, social media management, email marketing, filling, admin, invoicing. Freeing up your schedule will only give you more time to focus on improving and growing your startup. What’s more, every outsourced task will now be in the hands of an expert, so you will also save time on project management.
Regardless of how well prepared you are, startups always experience high uncertainties, which swell if without the right financial means. In a short-term mindset, tunnel-vision, teams end up doing too much, hoping to reach heaven-like results overnight. However, the truth is that senseless rushing at the expense of manageable workloads is not worth it. This will only lead to burnout of employees who could have done more for the business had some of their responsibilities outsourced.
It’s important to note that outsourcing tasks aren’t a viable solution for everyone. Newly-arrived entrepreneurs should be careful to evaluate cultural discrepancies with the outsourced professionals, avoid communication pitfalls due to frustration and misunderstandings or due to time zone differences.
When done right, and when we say right, we mean to benefit everyone involved, outsourcing sparks startups success and carves new paths towards business growth. If you’re looking to increase capacity, improve your know-how and expand your offering, there’s no easier or more affordable way than through outsourcing.