How to Choose the Best Ecommerce Platform for Your Business

Any company that sells digital products understands that selecting an Ecommerce platform can help them increase their growth performance as well as stop their development.

There are a huge number of Ecommerce platforms out there that can fit all types and sizes of Ecommerce needs. But when it comes to choices, you can feel overwhelmed by the number of platforms. 

Every day the field of Ecommerce is changing and becoming more and more complex. This is facilitated by the development of new global markets, numerous local constraints, and ever-changing consumer preferences. This is why it is so important for businesses to have a professional, reliable partner who will help not only to develop business globally but also offer a locally optimized payment solution.

By entrusting the ordering process to professionals, you will have peace of mind for your business. Sure, almost all platforms claim to be the best choice for small businesses, but which ones are really right? How to choose? In this article, we will look at the criteria to remember and give one Ecommerce platform as an example.

Payment methods:

If you’re selling your digital product globally, you need to localize your customer experience, from the conversion funnel to customer support. One of the most important elements of a good localized payment process is the choice of payment methods. Your partner must offer a wide range of payment methods so that you can adapt the payment process to local requirements. Softline offers over 200 different payment options, ranging from the most common credit cards and PayPal to local alternatives. The Softline team discovered that 35% of Brazilian consumers will not make a purchase if there is no option for installment payments. And 40% will not make a purchase if the Boleto payment method is not available.

Flexibility:

When entrepreneurs from Write Any Papers company were looking for a platform to grow their business, they came to the conclusion the more you can test and try, the better your productivity will be.. Your partner must be adaptable in order to accomplish this. Softline is a customizable interface and cutting-edge marketing toolset. It allows you to do A/B testing and tailor checkout to meet the demands of your customers.

Marketing promotion:

The success of your software sales is heavily reliant on internet marketing. Softline Ecommerce helps vendors successfully place themselves on the largest platforms.

Minimization of fraudulent actions:

Fraud is an ever-growing problem for online stores. Its global level climbed by 33% last year, and there is no hint of a steady decline. Because the rising amount of fraud has a direct impact on your income, you need a leader who has experience minimizing such acts. Softline Ecommerce has created next-generation fraud minimization technology based on artificial intelligence (AI), allowing our customers to prevent fraud at a rate of 1.2 percent on average (2020). This figure is significantly lower than that of other businesses that provide similar services. It’s worth noting that Softline only charges commission on paid orders, implying that we’re interested in reducing fraudulent activity.

Customer Support:

Customer service is critical to client happiness and has a direct impact on customer retention. This could have far-reaching effects in the long run. The multilingual customer service provided by Softline Ecommerce is regarded as one of the best in the world.

Geography:

It’s critical to work with a partner who has a lot of experience and knowledge in the markets you’re interested in. If you want to attract new customers and develop your business in new areas, Softline Ecommerce is the best choice for Europe, Latin America, and Asia.

Price:

In conclusion, let’s talk about the price. This is a very important factor when choosing an Ecommerce platform because it directly affects your profits. Your business partner must have a clear plan and be interested in your success. Softline Ecommerce offers competitive and clear pricing without hidden fees. The rate depends on your turnover and sales region.