Noida traffic cops initiate awareness drive for rear seatbelts

Given the instructions from the Union ministry of road transport and highways (MoRTH), the Noida traffic police started awareness drives to guarantee more people start wearing rear seatbelts even in their four-wheelers.

The decision after the death of business tycoon Cyrus Mistry was recently in a car crash. Both the passenger in the rear seat have died.  “We are circulating videos, printed pamphlets and also making announcements through the integrated traffic management system (ITMS). Our aim is to generate awareness, to begin with, because as of now there is almost no vehicle on the road where rear passengers use seatbelts,” said Ganesh Prasad Saha, deputy commissioner of police (traffic).

Police officials also added the rules will enforce on the public through challans who will not be following the instructions. Additionally, police started an awareness campaign with the lighting of a torch. The ‘helmet man of India’, Raghvendra Kumar, who was also part of the campaign, encourages commuters and passengers to wear seatbelts while sitting in rear seats.

As stated by the officials the campaign mostly will be led by school students. The campaign will include activities, demo sessions on traffic parks, movies and presentations regarding the chances of accident reduces if people follow traffic rules religiously.“Children are usually more sensitive and are able to drive their parents and others into following rules. They understand quickly and are more willing to follow rules. We will scientifically explain in simple ways how accidents happen and how fatalities can be reduced if people follow traffic rules,” said DCP Saha.

“In addition, we will also inform students about how and what instruments are being used for monitoring traffic offences and how repeated challans project a ‘bad image’ of people”, DCP Saha said.

“We will gather information through crowdsourcing. We have over 100,000 followers on Twitter and will try to increase our digital volunteers from among residents who will be our eyes on the roads,” DCP Saha added.