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New motorcycle lubricant range introduced in India by Shell Advance

Shell Lubricants India has introduced an upgraded portfolio of Shell Advance Motorcycle oils, promising advanced performance and riding experience. The new limited-edition packaging features brand ambassador Shahid Kapoor. Shell says its new Advance AX7 synthetic technology oil offers consumers “an extra smooth ride.” The company has also upgraded the Shell Advance AX5 premium mineral oil.

The new Shell Advance AX7 synthetic oil promises consumers “an extra smooth ride” with its innovative flexi molecule technology, ensuring effective power transfer from the engine to the wheels. The upgraded Shell Advance AX5 premium mineral oil now comes with refreshed Active Cleansing Technology and enhanced specifications, promising more effortless starts on motorcycles and longer engine life.

Amit Ghugre, Chief Marketing Officer, Shell Lubricants India, stated, “For us, ‘Rukna Mushkil Hai’ is not just an emotion but a platform to empower riders to be truly unstoppable. We are taking it a step further with portfolio upgrades to offer stronger consumer benefits. With our special edition packs, we hope to inspire more users to fulfill their passion for riding with Shell Advance engine oils.” The new range of Shell motorcycle oils will be available across the country via the company’s fuel stations and other distributors.

The upgraded Shell Advance Motorcycle oils aim to enhance the performance and longevity of motorcycles, providing riders with a smoother and more enjoyable riding experience. With the introduction of the new portfolio and limited-edition packaging featuring brand ambassador Shahid Kapoor, Shell aims to inspire more riders to choose Shell Advance for their engine oil needs. Riders can now experience the benefits of the upgraded Shell Advance AX7 synthetic oil and Shell Advance AX5 premium mineral oil in their motorcycles.

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